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Alberta Motor Association Insurance Company Overview


If you are looking for vehicle coverage in Alberta and want to get a company that is well established in the industry, you may be interested in checking out the Alberta Motor Association. The company was founded back in 1926 and it is actually a non-profit organization. The Alberta Motor Association has its headquarters in Edmonton Alberta. The company is best known for its roadside assistance service, but it also recently started to offer mortgages and investment certificates. Unfortunately, 2015 was not the best year for the company as it did have a $6,995,000 loss. However, the company was easily able to pay for its losses as a result of being affiliated with CAA and having been around for such a long length of time.

Products Offered by Alberta Motor Association Insurance

Even though Alberta Motor Association Insurance Company may not do business outside of Alberta, the company does have quite a bit to offer if you live there. The company ranks pretty high up in terms of doing business in Alberta largely due to the many insurance policies that they have to offer. If you live in Alberta and are thinking about going with Alberta Motor Association Insurance, here is a list of some of the products that they currently offer:

Auto Insurance:

  • Collision
  • Comprehensive
  • Glass
  • Natural disasters
  • Recreational vehicle insurance
  • Trailer
  • Motor home
  • Liability
  • Accident Benefits

Home Insurance:

  • Renters
  • Condo
  • Farm
  • Mobile home
  • Inventory/ personal property
  • Fire/ natural disaster
  • Identity insurance
  • Seasonal home

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If you are interested in Alberta Motor Association so far, you may be interested in learning about their total written auto premium. This number is essentially the total amount of money that the company collected from clients when they paid their premiums. Total written auto premium is not profit, as claims do have to be deducted from this number. However, if you want to see how well a company is doing then this is definitely a good number to take a look at. The total written auto premium for the Alberta Motor Association in 2015 was $220,801,000. This is a pretty high number considering that the company only does business in Alberta. The fact that this is a non-profit organization and the fact that they have done so much business and are associated with the large company CAA, you should definitely be able to have some peace of mind getting insurance through this company.

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If you are looking to get some cheap insurance in Alberta, then Alberta Motor Association has lots of different ways that you can lower your premium. The company offers a ton of discounts depending on your driving record and things like your age and the safety features that are on your vehicle. Here is a list of the things they currently offer a discount for: Multiple vehicles, multiple policies (home and auto bundle), Drivers training course, recreational cars, loyalty (same insurance company for four years), two-year membership discount, winter tires, environmentally friendly vehicle discount, full coverage discount, accident forgiveness with people who bundle house and auto insurance, safe drivers without tickets and claims-free drivers.


One of the worst parts of dealing with any insurance company is trying to file a claim. Alberta Motor Association does its best to keep this process as stress-free as possible. The company has a 24/7 claims number that you can call in order to report a claim. The company also allows you to be able to report a claim online, which is something you might want to do for your own convenience. On their website, they have a step-by-step process for claims, which will definitely help you along.


One great thing about this company, especially if you are in the process of shopping around for insurance is their fast quote times. The company is capable of giving you a quote in three minutes, which is very impressive. You can do the process online or call directly to the customer service phone number if you want to talk to someone.


One thing that you might like about the Alberta Motor Association is having multiple deductible options. The higher your deductible is, the lower your monthly premium is going to be, which could potentially save you some money. Alberta Motor Association offers different levels of a deductible for both collision coverage and comprehensive coverage according to your financial needs. Definitely a good way to save some money and give you peace of mind if you want to have a lower or higher deductible. The insurance company even offers very reasonable deductibles on window chips and windshield replacement, which is something you may want to consider adding to your policy as this is something that could happen to anyone at any time.

Uber Coverage:

Ridesharing has sometimes been called “the way of the future.” Alberta Motor Association does give insurance to Uber drivers and they make it easy for you to get coverage. The company provides different coverage when you are driving for personal use and when you are driving for Uber, which means that you don’t have to worry as much about getting into an accident when ride-sharing and not being covered by your insurance.

Total Sales/ ranking by Province:


One thing that is different than most companies with Alberta Motor Association is that they specialize in insurance in only one province. Alberta is the only place that they actually do have insurance policies available. You might be interested though in seeing how the company ranks in Alberta in terms of business. To give you a visual, here is the business that Alberta Motor Association does across the country compared to the top 30 in each Province:

Province:Direct Written Premiums 2015Ranking on Top 30
Prince Edward IslandN/AN/A
Nova ScotiaN/AN/A
New BrunswickN/AN/A
British ColumbiaN/AN/A
Yukon TerritoryN/AN/A
Northwest TerritoriesN/AN/A

About the Author: Ashley Miller

Ashley is an insurance content professional and very knowledgeable on all related subjects. Ashley has over 12 years of insurance content writing experience working with various insurance companies throughout her career.